Happy Roots is a landscaping service that focuses on friendly and fun service while providing excellent quality work.
The logo consists of a fusion between a growing plant and a happy face, to represent the service and core values of the company.
The wordmark uses a modified version of the font Inter - Bold. The font Inter is used consistently throughout the branding.
The brand colors are primarily Earthy tones consisting of green, brown, and white.
The brand pattern consists of a variety of illustrations that are fun and happy to set the company’s tone as one that is professional, but also playful and fun. This pattern can be used throughout various marketing and branding elements.
